Watch 'Game of Thrones' Crash Bud Light's Super Bowl Ad

05 February, 2019, 06:28 | Author: Jared Lewis
  • A screen grab from Bud Light's controversial

Clearwater farmer Max Tjaden says corn syrup isn't any worse for you than cane sugar or any other ingredients Bud Light's competitors use.

"Always intrigued at what commercials are going to come out, and when they progressed to we do not use corn syrup in our beer".

Corn growers across the country, including here in north Alabama, are scolding Bud Light. "Our office is right down the road!" During 2017's second half, Bud Light was running ads stressing the simplicity and quality of its ingredients simultaneously with the then-new "Dilly Dilly" campaign ads.

Anheuser-Busch, the maker of Bud Light, responded that it "fully supports corn growers and will continue to invest in the corn industry". In case you missed it, the commercial is below.

To create the co-branded spot, Wieden & Kennedy collaborated with HBO's agency, Droga5.

"HFCS now represents greater than 40 percent of caloric sweeteners added to foods and beverages and is the sole caloric sweetener in soft drinks in the United States", the authors wrote.

More news: Apple punishes Google by revoking its ability to test apps

It claimed that many Anheuser-Busch products do. It also claimed that Miller light has fewer calories and carbs than Bud Light.

Anheuser-Busch released a statement saying, "Bud Light's Super Bowl commercials are only meant to point out a key difference in Bud Light from some other light beers".

The ad is part of an estimated $20 million marketing blitz for the final season of Game of Thrones, a person familiar with HBO's marketing plans, told the Wall Street Journal. "You forgot two things though".

Harry Schuhmacher, editor of Beer Business Daily, said the fermenting aids used to make lighter beers might result in slight differences in taste, but they generally serve the same goal.

MillerCoors also hit back at Bud Light with a tweet clarifying that none of its products use high-fructose corn syrup.



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